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Retail

Trinity Capital AD is an investment company that is interested in all high-potential businesses. We have taken another step in growth – this time in the FMCG retail segment.

Minimart is a rapidly expanding grocery chain in the Bulgarian market, with stores located in Sofia, Plovdiv, Burgas, Novi Iskar, Pazardzhik, Asenovgrad, and Pernik.

Their mission is to provide the utmost convenience and comfort to their customers by offering a thoughtfully curated selection of products for their daily needs.

The company is committed to delivering a high-quality customer experience, with a focus on providing the best value, fastest service, utmost convenience, and friendly assistance in the market.

Under the Minimart brand, they aim to build a community of dedicated partners who oversee the stores with a high level of care and ownership.

Minimart is:

  • a dense network of convenient grocery stores with a sales area between 50 and 120 sq. m.;
  • located in the busiest city locations – near public transport stops, on busy pedestrian streets, next to schools, universities, office, residential or public buildings; clean, bright, cozy, and well organized;
  • with a wide assortment of carefully selected goods – known and preferred by customers;
  • with fast and friendly service;
  • with always aromatic coffee and the tastiest hot dog.